How to Price Your Services

Pricing a product is clear cut, as you want to cover the cost of materials, suppliers, etc. When you run a service-based business where the “product” is your intellectual property and physical services, there is no one set rule or algorithm on setting prices.

You want to recoup your expenses and make a profit, yet you want to make sure your target market feels good that the price matches the value. Let’s discuss all the components to take into account and get you on the road to better pricing.

You'll learn:

• What your client really wants and needs
• The puzzle pieces of pricing for profit
• Understanding clients behavior
• Presenting your offer

Please Note: Zoom links are automatically sent with registration confirmation emails. Check your inbox/junk folders for an email from centeric@clients.wcecnj.org

A recording will be provided to all who attend.