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WCEC Women's Center for Entrepreneurship WBC

Optimize Your Marketing & Content Calendar

Mon, Sep 9 1:00 PM to 2:00 PM
Topic: Marketing and Sales

Solopreneurs are juggling all aspects of running a business on their own. If you're not a marketing guru, running your business social media can leave you feeling intimidated and overwhelmed.

Join us as Erica Lasan, JOY Strategist of JOYrney To Purpose explains how to W.E.A.V.E. JOY into scheduling your content.

In this two part class, you will learn how often to post, tips on how to remain consistent, and how to build a marketing strategy/system around your content so you can work smarter - not harder as you promote your brand.

Session 1: September 9th 2024

  • 5-Step process to optimize your content/marketing strategy

  • What to consider when planning content

  • Building an audience & following

  • How to develop content that drives sales

  • Q and A

Session 2: September 16th 2024

  • Building consistency in your online presence

  • Tips on content scheduling

  • How to create more time, energy & space for creativity and fun in your marketing process

  • Building community and creating engagement on your social platforms

  • Q and A

Please Note: Zoom links are not automatically sent with registration confirmation emails. Check your inbox/junk folders for a second email.

A recording will be provided to all who attend.

Fee: $ 20.00

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