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WCEC Women's Center for Entrepreneurship WBC

Intro to PR

Thu 12:00 PM to 1:30 PM
Topic: Marketing and Sales

Public Relations (PR for short) is managing how your business is viewed by the public eye and potential customers.

Join us as Joan Herrmann, creator of the Change Your Attitude … Change Your Life brand, discusses how to create the media attention you want for your business.

We'll Review:

  • The difference between PR and advertising

  • The basics of a press release

  • How to pitch your story

  • How to build relationships with reporters and the media

Please Note: Zoom links are automatically sent with registration confirmation emails. Check your inbox/junk folders for an email from

Fee: No Cost

Association of Women's Business Centers U.S. Small Business Administration

Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.

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